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Partners

Join the tribe

 

We believe people are better people when they spend time in the wild. So we’re building a collective of brands, ambassadors, publishers, educators and public partners to empower people to get outdoors. Let’s hook up and inspire others. 

GO BOLDLY, TELL YOUR STORY

Join the Campfire Collective and leverage exclusive brand access to a tribe of 1.7 million engaged outdoor enthusiasts across North America. Reach highly relevant audiences with member value offers that drive your ecommerce sales at a lower cost per acquisition. No up-front media costs, exclusive brand categories, on channels where your competitors aren

HOW WE WORK

There’s power in the collective. By bringing the right partners together we create bigger scale and more efficient campaigns. And because we’re able to leverage unique data and insights across platforms and channels we authentically connect people with the right content, brands, know-how and gear that powerfully optimize their outdoor pursuits.

Through Campfire Collective’s Audience Network we empower brands to reach new highly engaged outdoor consumers and directly influence ecommerce purchases.

How it works

Join : Partnership is free but limited to category leading brands.

Offer Exclusive Member Benefits : Target the Campfire Collective Audience with discounts and special purchase offers.

Pay-Per-Sale : Pay Campfire’s Affiliate Referral Fee only when we send a customer that makes an actual purchase.

Audience

1.7 Million Total Audience

500,000+ Certified Outdoor Enthusiasts

700,000 Unique Website Visitors

20 Minutes Average Time On Site

450,000+ Active Email Database

12.4% Open Rate

25,000 Active Social Followers

9.4 Million Social Impressions

550,000 Live Event Marketing Impressions

50,000+ Direct Mail Audience

40,000+ Customer Experience Touchpoints

Benefits

Leverage Campfire’s Brand Voice

Exclusive Brand Categories

No Upfront Media Costs – Pay-Per Sale

Data-Informed Audience Metrics

Pay-Per-Sale : Pay Campfire’s Affiliate

Highly Efficient CPA Referral Fee

Nissan’s Campfire Story

 

Objective : Directly influence new vehicle sales through exclusive discounted Vehicle Purchase Program.

Program Overview : Campfire positioned Nissan as the vehicle of choice for outdoor enthusiasts, targeting members with an exclusive no-haggle, dealer wholesale pricing offer. Program deployed across a channel mix of both digital and traditional media leveraging Email CRM, Social Platforms, Direct Mail, Landing Page and Live Event Marketing.

$3 Million+ Generated in directly attributed new vehicle sales via Campfire Collective audience.

Putting people first

Our formula is straightforward. We put people first. We try to understand what matters to people when it comes to their outdoor pursuits and help them reach their goals. Collaborative partnerships allows us to connect people with the tools they need to get where they’re going.

Would you like to discuss a partnership?

OUR MISSION

WE INSPIRE
AND EMPOWER
OUTDOOR PURSUITS

People are better people when they go to the wild. And when they spend time outdoors they care more about it. They’re invested. So we’ve built a collective to inspire and empower them to get there.

We do this by leveraging data insights and digital platforms to authentically connect people with the content, activators, know-how and gear that optimize their outdoor pursuits.

Choose your sport

Boat in the water with people sitting aboard
Hunter with a bow in tall grass at dusk
Man on yellow ATV riding through dirt tracks
Person on snowmobile riding through snowy trail
Person paddling in white water rapids
Three individuals backpacking across a yellow, grassy plain
Boat in the water with people sitting aboard
Hunter with a bow in tall grass at dusk
Man on yellow ATV riding through dirt tracks
Person on snowmobile riding through snowy trail
Person paddling in white water rapids
Three individuals backpacking across a yellow, grassy plain

LET'S WORK TOGETHER

Go boldly, tell your story. Campfire is building a collective of ambassadors who share a passion for the wild. If you’re an influencer, publisher or sport expert drop us a line. Let’s hook up and inspire others.

 

CAMPFIRE STORIES

Stay in the loop. Sign up for our newsletter
to get the latest stories from around the fire.

 

LET'S WORK TOGETHER

Go boldly, tell your story. Campfire is building a collective of ambassadors who share a passion for the wild. If you’re an influencer, publisher or sport expert drop us a line. Let’s hook up and inspire others.

 

CAMPFIRE STORIES

Stay in the loop. Sign up for our newsletter
to get the latest stories from around the fire.

 

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