Content guidelines

For social media champions

 

Audience: Our audience ranges from boaters and hunters to people who just love the outdoors and want to find engaging useful content about a range of outdoor topics.

Style: Please write in an easy-to-understand, accessible style, in your own voice. We are happy for content to be written in English or French.

Tagging Guidelines: For every social post via Facebook, Instagram, Twitter etc. our correct social handles must be tagged as well as crediting the correct sources.

Post Guidelines:

• Don’t do anything that breaks the law.
• Be polite and courteous to others’ comments even if you disagree. Excessive name calling, profanity, fighting words, discriminatory epithets, sexual harassment, bullying, gruesome language or the like, will not be tolerated.
• Stay on topic. Keep the conversation relevant to the community and contribute to the dialogue. We reserve the right to remove content that is off-topic, out of context, spam, promotional or links to third party sites.
• Keep it real. All posts should come from a real person and a real Facebook, Twitter or Instagram profile. Postings from fake or anonymous profiles will be deleted when discovered.
• We reserve the right to remove content posted to Facebook, Twitter, Instagram or other social media platforms that violates these guidelines.

 

For bloggers

 

Audience: Our audience ranges from boaters and hunters to people who just love the outdoors and want to find engaging useful content about a range of outdoor topics.

Style: Please write in an easy-to-understand, accessible style, in your own voice. We are happy for content to be written in English or French. If you reference a statistic or a recent event in your piece, we encourage you to provide a link to the research or an article on the subject, if possible.

Word Count: Blogs should ideally be between 500-700 words. Please be concise and consider overall readability.

Format and editing:  All submissions will be edited for correct grammar and formatted before publication. We may also break up long blocks of text to increase readability. Keep titles short and simple, preferably no more than eight words.

Author bio: We are currently developing blog author biographies. We will be in touch to give you the option of linking from your blog posts to your profile.

Images: We welcome image submissions with your blog, as long as you have the rights to the image and provide a brief caption and photo credit. Images must respect the dignity, values, history, religion and culture of the subject photographed. They must also accurately reflect the subject being discussed and not be misleading. We also have the capacity to embed a video in your blog by putting either the URL link or the embed code in the box beneath where you enter your main blog text.

Submission procedures: Please submit your blog directly to our Content Producer, Shannon via [email protected]

Originality: We welcome original material only. Please ensure that the content of the blog articles is your own original and not plagiarized. If you reference external data please include a reference to the source of the original content and a link to it if it came from an online source.  

IPR: When writing blogs for the Campfire Collective you are agreeing that the Campfire Collective takes ownership of the content to be used on the Campfire Collective website and promoted across our digital platforms.

Promotion: You agree that when a blog that you have written is published on our website you will help to promote it by sharing it on your own social platforms, and by other means.

Disclaimer: Campfire Collective retains the right to re-publish blogs in any of our other publications. Campfire Collective also reserves the right to decline to publish a submitted blog for any reason, including duplication of recent topics, the need for significant rewrites, pieces that are self-promotional, pieces that are discriminatory or offensive, or if the topic doesn’t fit with our needs. Because of the moderation and publication process, blogs will not be published immediately. If several blogs are submitted at once (either by one person or by several individuals), Campfire Collective may stagger their publications to ensure each blog has time at the top of our page.